Case Studies
Co Solo
Zen Interiors Launch Mall of the Emirates
Objective
To supply two hostesses and a Audrey Hepburn looking model for the launch of a new high end product line by Zen Interiors. Contributing to an excellent opportunity to reconfirm the role that Zen play in the interior decorating field in the UAE.
Delivery
Aesthetics were proud to assist Co Solo on the first of their events in the UAE following the launch of their Middle Eastern office here in Dubai. The Holland based event organisers created a bespoke event which focused on the value of the furniture and ensured guests left with the knowledge of the new product line. Guests included real estate agents, interior designers, Business Networking International and members of the expat community. Aesthetics supplied two professional business looking hostesses who assisted with meet and greet at the shop entrance and guided the guests to the location of the new line within the Home Design store. All guests were offered light refreshments and canapés as well as product information. The hostesses handed to the guests goodie bags on departure also requesting business cards to be entered into the brands event prize draw. The spectacle of the event involved Aesthetics model Agnese posing as a shop window mannequin. Co Solo had created a theatre stage look in the shop window from where Agnese posed and enjoyed the comfort of the furniture display. Her speed reduced moves brought passers by to a halt as on first look her acting skills led them to believe she could not possibly be a real person!
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Aesthetics Hostess for Zen Interior Launch

Aesthetics Hostess for Zen Interior Launch