Pepsi held their 2010 Middle East achievers awards at the beautiful One and Only Royal Mirage hotel, Dubai to honor those excelling in the growth of the brand in the Middle Eastern regions. Guests descended upon Dubai for the event which included a fun filled night of entertainment and a sales conference the following morning. Eight Models and ten hostesses supplied by Aesthetics supported the event over two days and were allocated duties such as meeting guests on check in at the hotel, issuing event invitations, welcoming guests to the evening event, directing them to their tables and presenting awards on stage.  At the sales conference hostesses invited guests to try new product lines and gain feedback. Between award announcements guests experienced a variety of entertainment in the form of dancers, singers, live bands and one of Saudi Arabia’s most up and coming rap artists. Every attention to detail was made in the beautiful settings of the hotels amphitheatre where the cool December weather and candle lit surroundings added to the overall ambience of the event. Guests enjoyed a tasty three course dinner and drinks were flowing as winners celebrated in style until the late hours. Pepsi hold the award ceremony and conference twice a year in various Middle Eastern locations and as with any event Aesthetics rose to the challenge when the client advised that the dates of the event firstly clashed with a National holiday and then secondly a dry night, bringing the event four days forward as a result and unfortunately a change in location. Aesthetics quickly administrated the changes and all suppliers involved ensured that Pepsi did not suffer as a consequence.